Is your business prepared?

A natural disaster or other serious business-disrupting event is not a question of “if,” but rather “when,” for most businesses. All businesses must periodically assess and improve the maturity of their BCM (Business Continuity Management) programs to ensure that current and future operational needs are addressed.

Joplin-F5-Tornado-4According to experts, about 42 million people were forced to flee their homes and businesses because of natural disasters around the world in 2010, more than double the number during the previous year.  42 million people is roughly the size of Argentina’s entire population.  The onslaught of natural disasters in 2011 also has been grim.  The March 11 earthquake and tsunami in Japan left more than 10,000 people dead, some 17,500 missing and about a half-million homeless.

It is said more than 90% of the disaster displacements in 2010 were caused by weather-related hazards such as floods and storms.  “The intensity and frequency of extreme weather events is increasing, and this trend is only set to continue.” said Elisabeth Rasmusson, the secretary general of the Norwegian Refugee Council.  In the United States, tornadoes have wreaked havoc from Alabama to Massachusetts, while floods have inundated states from Montana to Louisiana. In May 2011 the southwest Missouri city of Joplin was hit with the U.S.’s deadliest tornado in six decades. It killed at least 141 people and destroyed more than 8,000 homes in a city of about 50,000 people.  The EF 5 tornado that destroyed much of Joplin also destroyed medical records from St. John’s Regional Medical Center.  Pieces of medical records and even x-rays were found up to 75 miles outside of Joplin.

Joplin-F5-Tornado-2There are non-nature related scenarios that businesses should be prepared for as well.  Examples include, fire, malicious employees, theft, human error, hardware failure, software failure, computer virus and malware.  The odds of any one of these disasters impacting a business is high.  Being prepared could mean the difference between your business surviving or not.

Business Continuity Management is the activity performed by an organization to ensure that critical business functions will be available to customers, suppliers, regulators, and other entities that must have access to those functions. The two high level parameters to consider during BCM planning are the recovery time objectives (RTO) — i.e., the desired time to recover applications and recovery point objectives (RPO) — i.e., the acceptable transaction loss.

Joplin-F5-Tornado-1At Paruzia Technologies our mission is to partner with businesses to enable them to gain efficiencies and improve their capabilities. That means that being a part of a BCM strategy for our customers is core to our business. Our services are designed to be fault tolerant both locally at the place of business and at the data center(s) that hosts customer data. What that really means is that when disaster strikes our clients are covered and business keeps going. Can your current IT solution do that for you?

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What is Cloud Computing?

Geek speak
Man Relaxing At Office Desk In a Green FieldCloud Computing isn’t really new but the term caught on a few years ago. Cloud Computing simply means accessing resources and using services over the internet. Almost everyone in the West has been using cloud services for more than a decade.

Some examples of Cloud Computing are online banking, buying music from iTunes, electronic books, movie services like Netflix, Gmail and even Facebook. To be even more specific it is internet-based computing, whereby shared “resources” (servers, disk space, firewalls, backup, software and the services needed to install and support it) are provided to users’ personal computer, laptop and other devices on-demand, like a utility (electricity, water, etc.).

SaaS, or “Software as a Service” is a cloud computing service. The hardware, software and support required to host and deliver the application is the sole responsibility of the SaaS provider, not the end user. The end user only pays for the service of using the software on an as-needed subscription basis or simply uses the service.

Bringing the Cloud down to earth
The best way to illustrate what Cloud Computing is and why it’s spreading like wildfire is to compare it to the modern electric utility industry. On September 4, 1882, Thomas Edison opened the Pearl Street electricity generating station in New York city, introducing the concept of electricity as a utility. There were four key elements introduced by Edison’s concept of electricity as utility that were, previously, unheard of: 

  1. Reliable central generation, 
  2. Efficient distribution,
  3. Successful end use (in 1882, the light bulb), and
  4. Competitive price.

Up until 1882, factories or other entities requiring electrical power were required to build and maintain their own generators – a very expensive, time consuming distraction for most companies whose core business centered on producing a product or other service. The idea of being able to pay for electricity as a utility as opposed to producing it on their own was a highly-attractive proposition for businesses who didn’t want the cost and distraction of producing their own power.

Cloud Computing is essentially offering the same promise to businesses today.  Very few people or businesses generate their own electricity with generator or windmill and live off the grid.  Until recently, the cost of building and maintaining your own computer network in house has been a “necessary evil” of running a business. But now, thanks to major advancements in Internet connectivity and technology, businesses can simply pay for basic IT necessities on a “utility” basis. Of course, Cloud Computing isn’t ideal for everyone just yet and we will see a period of hybrid networks where businesses have some applications in the cloud and others on site; but it IS a much smarter, lower-cost way of meeting basic computing needs (e-mail, spreadsheets, word processing, backup, and file sharing for example).

So Cloud Computing is like trading in your generator and all the related cost and upkeep of doing it on your own and connecting to the grid for electricity. You pay a monthly fee and it just works. Cool, huh?

Why would a business owner choose cloud computing over a traditional network?

  • The cost of buying, installing and supporting a computer network goes down dramatically.
  • You gain greater flexibility in accessing your computer network (files, applications, etc.) remotely and from various devices (laptop, iPad, Blackberry, etc).
  • You gain the benefit of having built-in disaster recovery and data backup.
  • You can purchase cheaper workstations (devices) and get them to last longer since the computing “power” is in the cloud and not on the individual workstation.
  • Since you are paying for the service like a utility, it’s cheaper and easier to add and remove workers from your network.
  • You avoid hefty network upgrade costs.
  • You no longer need to pay for someone to maintain your network (server, firewall, patch management, backups, etc.)

What cloud computing is NOT
There is a lot of Cloud Computing mumbo jumbo out there. The term “Cloud Computing” gets thrown around a lot and is often used to describe the following services, which are only pieces of a Cloud Computing solution. As a business owner you shouldn’t need to deal with all the geek-Greek. You should leave that to a Cloud specialist like Paruzia.

Business Benefits Of Cloud Computing

  • Eliminates capital expenditures for hardware, software, networking equipment
  • Ensures automatic software licensing compliance
  • Eliminates the business risk associated with owning and managing computer technology
  • Reduces administrative overhead and associated costs
  • Liberates existing IT staff to refocus on strategic, business building objectives and projects
  • Maximizes business productivity with anytime, anywhere and any device availability for users
  • Built-in, state-of-the-art business continuity and disaster recovery capabilities
  • Financial flexibility and control over IT spending

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Technology made human.

Technology and computers can seem so alien!  It can leave even the sharpest person feeling dull and frustrated.  Some withdraw from utilizing new technology that would make work easier because of past experiences.  Even technology experts like me can be apprehensive about new technology.

At Paruzia we think technology should be easy.  We do our best to turn the complexities of IT (Information Technology) into a more human-like experience.  We focus on people rather than technology and market segments.  Let’s face it, you don’t care about how cool the technology is if it’s frustrating and hinders your ability to get stuff done.

We know we’ve been successful when our customers say things like, “that was easy” or “that’s it?”  So if you feel like your being taking over by alien technologies in your business then contact us.  We’ll do our best to make you feel safe again.

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Greener computing.

Cloud Computing is more environmentally friendly.  I believe it is a greener solution than the widely used client-server model.  There isn’t an official means to prove this, yet there is evidence to support it, such as this study done by Microsoft and Accenture.

Most companies with large data-centers have been reducing the number of physical servers in favor of virtualization.  It saves them money.  Virtualization allows for the consolidation of OS (operating system) instances and fewer physical machines.  Fewer physical machines require less cooling and power therefore reducing carbon dioxide emissions and conserving energy.
Companies moving to the Cloud  also reduce the number of servers they are required to maintain.  Less servers = less power.  Less power = less energy is required to the run business.

Cloud Computing allows for more universal access to data.  Employers and employees can access their data from almost anywhere.  Traveling to the office becomes less frequent.  Some workers may work from home exclusively.  That means there are less cars on the road and less CO2 emissions.  To take it a step further some companies may choose to reduce the amount of office space they occupy and opt for office sharing.

With the potential of less office space used, less cars on the road and the elimination of physical servers you can see why I believe that Cloud Computing is greener.  If stewarding this beautiful planet matters to you, like it does to us, then take a serious look at Cloud Computing technologies for your business.  Please contact us for a FREE evaluation to see if your business can take advantage of greener computing.

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What customers are saying.

We love our customers.  The feeling is mutual.  Here is what some of them have said.

“I highly recommend Paruzia without any reservation. Their skills are phenomenal, integrity impeccable, and concern for their customers beyond reproach. Paruzia has taken great care of our law firm 24-7 and is constantly coming up with new ideas and approaches to better our computer systems. I am most grateful that they were highly recommended to us and now I know why.” Jim Adler – Partner, Adler & Manson.  Kansas City, MO

Customer testimonials“I want you to know how happy we are with your service.  Every time I have emailed you with a question, you have responded quickly and spent as much time with me as I needed.

I am especially grateful that you set us up ‘in the clouds.’  Recently my office laptop’s hard drive failed.  I panicked thinking about all the important information I had lost for the company and the huge headache it was going to be to get things up and running again. Thanks to Paruzia we hardly missed a beat, and within minutes we were back in business.” Sherri Lee – Office Admin, Lighthouse Financial Group.  Bonney Lake, WA

“I was surprised — Paruzia Technologies actually cares about me and my company and what it takes to grow it.  With Paruzia it’s not just about fixing our systems when they break or selling me computers.  Instead, you provided us with technology that makes us more efficient and reduced our expenses.”  Craig Stevens – Owner, Compass Construction Services, Inc. Seattle, WA

Kevin, AKA The Smoothie Guy, spontaneously said this post implementation while we were showing him how it worked.

“It’s Easy!” Kevin HourihanOwner, The Smoothie Shop Lees Summit, MO

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Simple by design

Simplicity is more than just a word to us — it’s a Paruzia core value. Simplicity for us is to incorporate clarity and intuitiveness into everything we do. For our customers it means our solutions “just work.”

Our goal is that the services we deliver and the interactions we have with our customers be frictionless. We’re not perfect and neither is technology so we’ve spent years testing and searching for the most elegant, user friendly products and services available. If we’re using or testing a service internally that is difficult or unreliable we drop it. We don’t pass the pain onto our customers.

Life is already complicated enough. We can’t make all the complexities in your business go away but we can simplify it. Contact us for a FREE evaluation to find out.

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